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Privacy

Last Updated: Dec 1, 2025

Applied Brain Research Inc. (“ABR,” “we,” “our,” or “us”) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit appliedbrainresearch.com or any related domains (the “Site”).
ABR is headquartered in Canada and operates in both Canada and the United States.

By accessing or using the Site, you consent to the practices described below.

1. Information We Collect

We collect information in three ways: (a) information you provide, (b) information collected automatically through cookies and analytics, and (c) information from third-party tools.

1.1 Information You Provide to Us Directly

We may collect:

  • Contact information (name, email address, phone number, company)

  • Professional or product-related information (role, industry, intended use case)

  • Messages submitted through forms or email

  • Request details for demos, developer kits, evaluations, or pricing

  • Support inquiries

This information is typically collected through:

  • Website contact forms

  • Newsletter sign-up forms

  • Event registrations

  • Download requests (whitepapers, spec sheets, technical docs)

  • Demo or product evaluation requests

1.2 Information Collected Automatically

When you visit the Site, our servers and analytics tools may automatically collect:

  • IP address

  • Browser type/version

  • Operating system

  • Device type

  • Pages visited

  • Time spent on pages

  • Referring URLs

  • General geographic location (city/region, not precise address)

This helps us understand how the Site is used and improve performance.

1.3 Cookies and Tracking Technologies

We use cookies and similar technologies to:

  • Recognize returning visitors

  • Improve website performance

  • Analyze site usage

  • Personalize content or interactions

  • Support marketing and reporting

Types of Cookies Used

  • Essential cookies – required for basic functionality

  • Analytics cookies – e.g., Google Analytics

  • Performance cookies – measure interactions to improve experience

  • Preference cookies – save your settings or form data

Google Analytics

We use Google Analytics to understand visitor behaviour.
Google may collect:

  • IP address

  • Browser/device information

  • Interaction data

You can opt out of Google Analytics using:
https://tools.google.com/dlpage/gaoptout/

2. How We Use Your Information

We may use collected information to:

  • Respond to your inquiries

  • Provide product or service details

  • Process demo, evaluation, or developer access requests

  • Improve our Site, technology, and customer experience

  • Analyze traffic and usage patterns

  • Send updates or marketing communications (with your consent)

  • Meet legal or regulatory requirements

We do not sell your personal information.

3. How We Share Your Information

We may share information with:

  • Service providers such as hosting companies, analytics tools, CRMs, and email service providers

  • Business partners when jointly supporting a customer inquiry or product evaluation

  • Regulatory authorities if required by law

We do not share data with third parties for their independent marketing.

4. International Data Transfers

Because ABR operates in Canada and the U.S., your information may be processed or stored in either country.
We maintain privacy protections in compliance with:

  • PIPEDA (Canada)

  • Relevant U.S. privacy regulations (including CCPA-style disclosures where applicable)

5. Data Security

We use industry-standard administrative, technical, and physical safeguards to protect your information.
However, no online transmission is completely secure.

6. Your Rights

Depending on your jurisdiction, you may have rights to:

  • Access personal information we hold

  • Request correction or deletion

  • Withdraw consent to marketing

  • Request details on how your data is used or shared

To exercise these rights, contact [email protected].

7. Retention

We retain personal information only as long as necessary for:

  • The purposes outlined in this policy

  • Business operations

  • Legal compliance

8. Third-Party Links

Our Site may link to third-party sites.
We are not responsible for their privacy practices.

9. Children’s Privacy

This Site is not intended for children under 16.
We do not knowingly collect children’s information.

10. Policy Updates

We may update this Privacy Policy periodically.
Any changes will be posted on this page with an updated date.

11. Contact Us

If you have questions or concerns about this Privacy Policy or our data practices, please contact:

Applied Brain Research Inc.
Email: [email protected]

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